The Joy of Giphs

The Joy of Giphs

Rockshore

For Rockshore's first festive season, we created something interactive for our audience. The result was Ireland's first ever branded GIPHY campaign. We cleverly tagged our bespoke illustrated GIFs so that they would appear in searches around Christmas drinks and the party season. This project was created during my time in the digital team at BBDO Dublin. 
We continued the campaign into the summer seasons and beyond – picking up Gold and Silver at the APMC and IMC European Awards and gaining over 25 million views of our GIFs on Instagram and Messenger. 
  Lets Go Cheers Sticker by Rockshore   Cheers Arrow Sticker by Rockshore

 

My Own Way

Beyond this project I have emassed 285.4Million gif views on my personal channelGet in contact with me if you would like me to design a custom gif for you. 

 

Happy Plant Sticker by culchie spiceCat Wow StickerHappy Vintage Sticker by culchie spiceFood Kiss Sticker


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